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Nivea Accelerator Adds K-Beauty Startups

Read more about the top picks among 200 applicants.

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By: TOM BRANNA

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Beiersdorf Korea selected the final top five beauty startups for its Nivea Accelerator NX. The winners of this innovation program offer beauty initiatives from the areas beauty tech, e-commerce and indie brands.  “Trustful partnerships have been a key success factor at Beiersdorf for more than 135 years. With NX we can provide global opportunities for the first top five startups and bring innovative trends and insights from the pioneering Korean beauty market to Beiersdorf,” said Ralph Gusk...

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